Dabrowska, Izabella,
Search engine advertising [electronic resource] / Izabella Dabrowska. - London : Henry Stewart Talks, 2021. - 1 online resource (1 streaming video file (15 min.) : color, sound). - The business & management collection, 2056-4570 . - Henry Stewart talks. Business & management collection. .
Animated audio-visual presentation with synchronized narration. Extended-form case study. Title from title frames.
Contents: Benefits of automation -- Ads -- Travel industry -- Challenges solved by search engine automation.
Access restricted to subscribers.
Mode of access: World Wide Web.
5539 Henry Stewart Talks
Advertising--Tourism.
Internet advertising.
Internet marketing.
Web search engines.
Search engine advertising [electronic resource] / Izabella Dabrowska. - London : Henry Stewart Talks, 2021. - 1 online resource (1 streaming video file (15 min.) : color, sound). - The business & management collection, 2056-4570 . - Henry Stewart talks. Business & management collection. .
Animated audio-visual presentation with synchronized narration. Extended-form case study. Title from title frames.
Contents: Benefits of automation -- Ads -- Travel industry -- Challenges solved by search engine automation.
Access restricted to subscribers.
Mode of access: World Wide Web.
5539 Henry Stewart Talks
Advertising--Tourism.
Internet advertising.
Internet marketing.
Web search engines.