Bessant, John R., 1952-

Managing the innovation process [electronic resource] / John R. Bessant. - London : Henry Stewart Talks, 2022. - 1 online resource (1 streaming video file (8 min.) : color, sound). - Key concepts : managing innovation, 2056-4570 . - Henry Stewart talks. Business & management collection. Key concepts : managing innovation. .

Animated audio-visual presentation with synchronized narration. Title from title frames.

Contents: Innovation management capability -- Innovation strategy -- Invention -- Innovators -- Competitive capability.

Access restricted to subscribers.


Mode of access: World Wide Web.

5541 Henry Stewart Talks


Competititon.
Creative ability in business.
Inventions.
New products.
Technological innovations--Management.
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